So Gabriel García Márquez define journalism. This is not surprising that so many young people are caught each year forward to the guild of professional information.
Jose Maria Lisse I am and here I leave my memory of this course COPE Radio and TV 2007. I've been a bit long but I hope not me you have in mind.
If I stay with one of the many events that our speakers said during the course, I would choose no doubt that Villa Ignacio chose to begin his presentation on Tuesday eighteen, "radio is a passion." I find no better way to define the work of professional and journalist waves in general.
For me, journalism is a vocation. A journalist does not rest, is the clock at the bottom of the canyon, as well explained Mr. Villa. There is the face (and often the cross) of our profession, and it is clear that something is just because you love your job.
large extent, this Course of Radio and Television has confirmed that I want to continue in this race, that I was wrong when processing the registration and that no matter how difficult the road, it's worth exploring.
large extent, this Course of Radio and Television has confirmed that I want to continue in this race, that I was wrong when processing the registration and that no matter how difficult the road, it's worth exploring.
objectives very well explained the illustrious Dean of the School of Communication, Francisco Sierra, at the opening of this course and Television Radio Cadena COPE 2007 were to bring the media to the University, ie , the labor market closer to the core training of future professionals. But it was something more than that also related to personal contact with journalists, know firsthand what surrounds the world of information. José
Luis Resto, president of contents Cope, gave us some clues as to the profession from the viewpoint of its chain. Indeed, COPE is now in the eye of the hurricane, given the climate of extreme sectarianism that have XXI century Spain. The interests of different media in the information landscape of our country are opposed to the Catholic and general supply chain COPE done in their day to day. The road has been long for this chain that was born in the fifties until today, but has never lost its identity. Mr. remainder mentioned
current scenarios where COPE tries to act, because there are issues that society must know and mediates to some extent this programming. These conflict areas are mainly in the process of selective historical memory after the transition is starring in the government, the new configuration of Spain (with the serious problems of nationalism and internal cohesion) and the attempt to replace the Catholic matrix of culture English alibi for an option for power (and represented by alternatives such as "Education for Citizenship"). Given this context so chaotic, it is not surprising that tilde to each other according to their editorial by many media pressure. This is where COPE emerges as the standard of that part of society cohesion seeks to allow the defense of basic social values \u200b\u200band common heritage.
Thus, for José Luis Resto, one must follow an ideology or hold a position that some of the basic ideas reflected in the basic editorial. Content can be modular, but the line must be maintained.
After viewing the information processing in radio, Manuel Prieto (Antena 3) explained how it is done in television. Certainly, I agree with Manuel in the TV genre is severely degraded, and what should be quality programming has become the public waste antagonistic to the cultural. The phenomenon of trash TV is something that affects both those who are on one side and the other on the screen, work and consume low-quality information. And is that television is a business looking for more profit to be a reference informativo.No forget that a business is involved, the relationship between media power and influence in the business of broadcasting content, there are concessions and may actually promote the environment. TV is not intended for a plural, but an advertiser who is the real customer. The more audience, more money, the vicious cycle that moves the wheel of information on the small screen. The policy environment is also a customer invests advertising being a mere intermediary station chain. The TV product is information, and it is applied to profitability, globalization and leisure information leads to centralization and the impoverishment of labor quality. With this background it is no wonder that the "media circus" of professionals and we are part of a world audience is superficial and unrewarding, but nevertheless, I do not share this pessimistic view of Mr. Prieto. Is right in the degradation of television genre no doubt, but from my limited experience I think it is possible to make quality journalism that is balanced with business objectives of the media. I guess the trash TV is a phenomenon that some day come to an end, the boom that we have now will end sooner or later.
current scenarios where COPE tries to act, because there are issues that society must know and mediates to some extent this programming. These conflict areas are mainly in the process of selective historical memory after the transition is starring in the government, the new configuration of Spain (with the serious problems of nationalism and internal cohesion) and the attempt to replace the Catholic matrix of culture English alibi for an option for power (and represented by alternatives such as "Education for Citizenship"). Given this context so chaotic, it is not surprising that tilde to each other according to their editorial by many media pressure. This is where COPE emerges as the standard of that part of society cohesion seeks to allow the defense of basic social values \u200b\u200band common heritage.
Thus, for José Luis Resto, one must follow an ideology or hold a position that some of the basic ideas reflected in the basic editorial. Content can be modular, but the line must be maintained.
After viewing the information processing in radio, Manuel Prieto (Antena 3) explained how it is done in television. Certainly, I agree with Manuel in the TV genre is severely degraded, and what should be quality programming has become the public waste antagonistic to the cultural. The phenomenon of trash TV is something that affects both those who are on one side and the other on the screen, work and consume low-quality information. And is that television is a business looking for more profit to be a reference informativo.No forget that a business is involved, the relationship between media power and influence in the business of broadcasting content, there are concessions and may actually promote the environment. TV is not intended for a plural, but an advertiser who is the real customer. The more audience, more money, the vicious cycle that moves the wheel of information on the small screen. The policy environment is also a customer invests advertising being a mere intermediary station chain. The TV product is information, and it is applied to profitability, globalization and leisure information leads to centralization and the impoverishment of labor quality. With this background it is no wonder that the "media circus" of professionals and we are part of a world audience is superficial and unrewarding, but nevertheless, I do not share this pessimistic view of Mr. Prieto. Is right in the degradation of television genre no doubt, but from my limited experience I think it is possible to make quality journalism that is balanced with business objectives of the media. I guess the trash TV is a phenomenon that some day come to an end, the boom that we have now will end sooner or later.
Paco Gamero also believes that most premium corporate production information in the world of television all costs money. The language of the small screen is more synthetic, with a more specific wording and above all, very dependent on the image. "No picture is not news," said the official sports Canal Sur, a reality a little sad but absolutely true.
also stressed that sport is a matter of passion, or you like or do not like, and tell me that I love.
For Fran Ronquillo, radio is a more free television either freedom of expression or treatment of news. Listeners follow the speaker, but it is very important that this be defined as a communicator and is established based on such constraints. Journalist and broadcaster is not the same, you can have attitudes to both but is something that in most cases you have to work. With this, and having a number of sources can be maintained to have an opinion of quality.
The practice note on the first day of the course and Berta Jimenez Nieves put Cansino with vocal techniques and speech therapy. With a few simple exercises taught us to care for one of the greatest treasures of journalist voice. In nonverbal communication can support us in the picture, but verbally our weapon is the word, and voice our support. The relaxation of muscles and take proper breathing is very useful daily.
also stressed that sport is a matter of passion, or you like or do not like, and tell me that I love.
For Fran Ronquillo, radio is a more free television either freedom of expression or treatment of news. Listeners follow the speaker, but it is very important that this be defined as a communicator and is established based on such constraints. Journalist and broadcaster is not the same, you can have attitudes to both but is something that in most cases you have to work. With this, and having a number of sources can be maintained to have an opinion of quality.
The practice note on the first day of the course and Berta Jimenez Nieves put Cansino with vocal techniques and speech therapy. With a few simple exercises taught us to care for one of the greatest treasures of journalist voice. In nonverbal communication can support us in the picture, but verbally our weapon is the word, and voice our support. The relaxation of muscles and take proper breathing is very useful daily.
The second day conference "COPE, the passion to inform," was one of the ones I marked as I mentioned earlier. Given the crucial moment when the radio is always good to find someone to tell you that this means the feelings matter a lot. Turning point for Internet competition, which has traditionally taken the immediacy was the radio. In this situation of change plays evolve to overcome the problems new technologies, we must survive. In this context takes the press even worse.
So Ignacio Villa intends to take Internet as an ally and not as a competitor, have a good website can benefit the interests of a group provided they are consistent and uninterrupted. Also, do not forget that the radio has a lot of work to modernize the radio language, which the network can not achieve.
I took root as the director of information services said COPE on the journalist does not rest, the radio has no timetable. He who comes to work from nine to two in the wrong profession. I can not agree more with this statement, the news does not understand schedules and we must be prepared for anything. Comfort is not associated with the work of journalist and that if not exercise your profession, vocation never get to feel done or perform your job. I do not seek comfort, look for the news and I do not care what time it is, the passion that promotes Ignacio Villa is vital.
Radio is a machine to create opinion and you should always follow a fixed line. Also said a hot topic right now and set the picture not only of our country information such as social divisions created by the attacks of March 11. The climate of extreme sectarianism is no accident that we suffer, we can not be a conformist attitude with a reality that is neither fair nor plural.
Following the presentation of Igancio Villa, drew up a roundtable discussion "committed journalism." Anecdotes of the profession were mixed with blunt statements that left no one indifferent. Paco Robles García Barbeito and company told us in a tone of humor which was that the commitment to journalism. Any job is compromised, the risk exists. A journalist must be aware of the pressure exerted by the power, and to criticize you branded. There is no absolute freedom to write, journalist and media are two sides of the same coin. One can import more moneyed interests than another, but the good journalist should always seek the truth, commit to it, and this entails risks mainly by the power and the environment. The phenomenon called "games journalism" should not splash the good professional, you should keep a certain independence in favor of truth. Avoid being in the service of power.
I stay at this round table with the statement mentioned above that the truth does not exist as such, it is interpreted. The treatment really makes it a subjectivity.
So Ignacio Villa intends to take Internet as an ally and not as a competitor, have a good website can benefit the interests of a group provided they are consistent and uninterrupted. Also, do not forget that the radio has a lot of work to modernize the radio language, which the network can not achieve.
I took root as the director of information services said COPE on the journalist does not rest, the radio has no timetable. He who comes to work from nine to two in the wrong profession. I can not agree more with this statement, the news does not understand schedules and we must be prepared for anything. Comfort is not associated with the work of journalist and that if not exercise your profession, vocation never get to feel done or perform your job. I do not seek comfort, look for the news and I do not care what time it is, the passion that promotes Ignacio Villa is vital.
Radio is a machine to create opinion and you should always follow a fixed line. Also said a hot topic right now and set the picture not only of our country information such as social divisions created by the attacks of March 11. The climate of extreme sectarianism is no accident that we suffer, we can not be a conformist attitude with a reality that is neither fair nor plural.
Following the presentation of Igancio Villa, drew up a roundtable discussion "committed journalism." Anecdotes of the profession were mixed with blunt statements that left no one indifferent. Paco Robles García Barbeito and company told us in a tone of humor which was that the commitment to journalism. Any job is compromised, the risk exists. A journalist must be aware of the pressure exerted by the power, and to criticize you branded. There is no absolute freedom to write, journalist and media are two sides of the same coin. One can import more moneyed interests than another, but the good journalist should always seek the truth, commit to it, and this entails risks mainly by the power and the environment. The phenomenon called "games journalism" should not splash the good professional, you should keep a certain independence in favor of truth. Avoid being in the service of power.
I stay at this round table with the statement mentioned above that the truth does not exist as such, it is interpreted. The treatment really makes it a subjectivity.
fun of Tuesday afternoon with radio speech and writing. Through case studies, Buitrago Ubaldo Manuel Salvador and gave us some keys to navigate the microphone.
In advertising everything is sold and before the micro displays all your emotions. We must combine a descriptive voice sound effects to convince the listener. In news, the intent is to capture and hold the listener's attention using a simple language that abound in the sentences too long to not do heavy and the listener gets lost. "Yesterday" there is radio, what counts is the now, the news instantly. Adapting to a certain time, is written and Locuto news.
In advertising everything is sold and before the micro displays all your emotions. We must combine a descriptive voice sound effects to convince the listener. In news, the intent is to capture and hold the listener's attention using a simple language that abound in the sentences too long to not do heavy and the listener gets lost. "Yesterday" there is radio, what counts is the now, the news instantly. Adapting to a certain time, is written and Locuto news.
Wednesday morning began with research and music programming strategy in the hands of Javier Llano. On the radio, people hear are different but the program is same for all of them. How to get your attention? Formulas radio audience is more focused and closed virtually no programming on demand. The strategy for success in this case lies in the differentiation, is a pure game of perceptions between listener and environment. You have to fragment the market, a sector focus and succeed by offering a percentage of the listeners what other stations do not give. Research should always be oriented strategy and the identity of the station will certainly give it, the listeners.
Then after Javier Llano, it was the turn of Elsa González de la Cadena COPE that analyzed the relationship between journalists and power. This is undoubtedly a necessary and conflict, the journalist depends on their sources of power. The binomial power-journalist are two sides of the same coin but completely antagonistic. The journalists should never be linked to the corruption that sometimes emanates from political power, and for a country is fully democratic, we can freely and openly denounce the political corruption. The role of information professional is often the intermediary between political power and the citizen. In this context we must ask: Is is truly objective in the treatment of information? The journalist must aim toward objectivity, should not be at the service of power. Importantísimo
in my opinion and is another of the phrases with which I'm certainly was "the greatness of journalism is to limit the power." Like Elsa, I also think that this "fourth power" falls short. We realize the immense influence with the media in the lives of people, hence the importance of a good journalist use that power for the truth and not manipulation, and the best way to approach the truth is being independent.
in my opinion and is another of the phrases with which I'm certainly was "the greatness of journalism is to limit the power." Like Elsa, I also think that this "fourth power" falls short. We realize the immense influence with the media in the lives of people, hence the importance of a good journalist use that power for the truth and not manipulation, and the best way to approach the truth is being independent.
Eusebio Perez and Juan Diego Perillo led us in the afternoon session on Wednesday it was on television. First with spontaneity, get some tips on how performing in front of a camera. "On television, nothing is improvised," said Juan Diego, one need only look it if the case requires. Moreover, time does not matter as much as radio, giving you some leeway. Important course placement, lighting and look at the camera, which seems a priori easy but it takes one's own ...
The part of television news in Eusebio Perez was undoubtedly the most intriguing (and difficult, it must be said) of the part of the course, the proof of the 'teleprompter' is the basics that must be carried out in the news, and although the nerves and inexperience play tricks on you if you know what goes topic will be easier. Honestly, I liked that we could perform a test such as in college, despite having means, the issue I have very left, which I think is a big mistake. So I thank the COPE course to get closer to this area.
The part of television news in Eusebio Perez was undoubtedly the most intriguing (and difficult, it must be said) of the part of the course, the proof of the 'teleprompter' is the basics that must be carried out in the news, and although the nerves and inexperience play tricks on you if you know what goes topic will be easier. Honestly, I liked that we could perform a test such as in college, despite having means, the issue I have very left, which I think is a big mistake. So I thank the COPE course to get closer to this area.
And we come to Thursday with a lecture on "the sounds of our life" Oche Cortés. In a word: fantastic. Throughout the history of the twentieth century, radio has had memorable moments that Oche has compiled a selection very funny, provoking laughter and making us forget the morning slumber. For anyone who has lived firsthand the radio path in Spain since those timid beginnings in the twenties, it is certainly something that excites. And no wonder.
The history of radio is the history of life. The beginnings, years of famine, dedicated disks, the tacky, platforms, the Beatles, censorship, the "car radio", Transition, 23-F, freedom, internet ... life through the airwaves. The daily miracle that has existed since the early twentieth century.
Radio is a reflection of who we are. How could I not be excited about being part of something? The real journalist knows that while the sacrifices are never lacking in his profession, the end is worth it.
The history of radio is the history of life. The beginnings, years of famine, dedicated disks, the tacky, platforms, the Beatles, censorship, the "car radio", Transition, 23-F, freedom, internet ... life through the airwaves. The daily miracle that has existed since the early twentieth century.
Radio is a reflection of who we are. How could I not be excited about being part of something? The real journalist knows that while the sacrifices are never lacking in his profession, the end is worth it.
A theme that emerged during the course with some controversy was the EGM, so that on the morning of Thursday, he made himself trying to explain a little what it was. First, it defined the General Media Study as an independent body (tricky issue that was questioned on several occasions), a multimedia studio with monomedia specific supplements. EGM information is extremely important for the chains because the more audience possess, receive more money by buying advertising space, things of business.
And along with the most "commercial" radio, Antonio Ocaña gives us his vision for the marketing of local media. Today, look for potential clients. There are no new formulas, what works best is the segmentation of the audience.
And to end on Thursday afternoon in the sharing was that people have wanted to do something new on the radio and no shortage of ideas. From science fiction stories to gymnastics to one who has no time to exercise. Original ideas and many others who were not exposed but just as resourceful.
And along with the most "commercial" radio, Antonio Ocaña gives us his vision for the marketing of local media. Today, look for potential clients. There are no new formulas, what works best is the segmentation of the audience.
And to end on Thursday afternoon in the sharing was that people have wanted to do something new on the radio and no shortage of ideas. From science fiction stories to gymnastics to one who has no time to exercise. Original ideas and many others who were not exposed but just as resourceful.
The last day of term, Friday 21, we had to Nicholas Salas and Manuel Ángel Vázquez to talk about journalism in the former Sevilla and Andalusia Audiovisual Council of the latter. The journalism review of our city that gave Mr. Nicholas concluded in reality alarming that we know today, are undervalued and deprofessionalize journalism. The controversial issue of the scholarship that has already entered a debate over a paper and in my opinion, some people have used as a weapon during the year. The professional reality that we live is not no secret, yes, things are very bad, but I say that on a happy face. To always be new problems and new solutions work and dedication will get goals. No sale 'Place yourself' career, many people are mistaken if you think a college degree is the solution to their labor problems.
To begin it must be emphasized that because many teachers told me of course: that journalism comes with the title under his arm and inexperienced know absolutely nothing, is ready to work. How do I remedy this? Practice, practice and more practice. The little or no "pay" the fellows are not content to anyone of course, but to remedy that must be slaughtered and then you get experience that will be worth for someone in the profession. But it starts to move in first, not fifth plants you without being in a set or know what it is for a microphone. This is not to criticize anybody, and I very much like the situation of the fellows reported, but we finish fifth with X months of experience in one medium or another, and carries a advantage that can never say that has not been helpful. Sacrifice first, then reward.
To begin it must be emphasized that because many teachers told me of course: that journalism comes with the title under his arm and inexperienced know absolutely nothing, is ready to work. How do I remedy this? Practice, practice and more practice. The little or no "pay" the fellows are not content to anyone of course, but to remedy that must be slaughtered and then you get experience that will be worth for someone in the profession. But it starts to move in first, not fifth plants you without being in a set or know what it is for a microphone. This is not to criticize anybody, and I very much like the situation of the fellows reported, but we finish fifth with X months of experience in one medium or another, and carries a advantage that can never say that has not been helpful. Sacrifice first, then reward.
Last, and to end this long letter, I would like to convey the feelings of the five-day course. My experience in the media is rather low and these days has shown me what I know. The first time I set foot in a TV studio was several years ago and participated in a competition I do not know if some remember, Registration Canal 2 Andalucía. The experience was very good and can not believe it, except this time, and Wednesday in the course, never been repeated practice as a student of journalism degree. Media have the power and not for reasons we do not know. We complain that we do not give practical and it means that we are missing and could be a good start to the career of many students.
This Course 2007 Radio and Television has given me very good vibes. He confirms that we have to work from and to gain experience and that opportunities should be exploited. This office is the heart, and which has as its goal only get a salary at month end feel that is wrong.
also want to thank the great interest taken teachers, lecturers and journalists for the course. My curiosity was finally satisfied when I associated the faces with the familiar voices of radio in Seville. I have learned many new things for me as how easy it is to have a blog (the truth is that the subject of computers I had pretty much given up ...). Have managed to create a great atmosphere and fellow students have responded very well. Good environment with good people, not just one more note to put on your resume. You feel you've wasted your time, we took a step towards improvement.
This Course 2007 Radio and Television has given me very good vibes. He confirms that we have to work from and to gain experience and that opportunities should be exploited. This office is the heart, and which has as its goal only get a salary at month end feel that is wrong.
also want to thank the great interest taken teachers, lecturers and journalists for the course. My curiosity was finally satisfied when I associated the faces with the familiar voices of radio in Seville. I have learned many new things for me as how easy it is to have a blog (the truth is that the subject of computers I had pretty much given up ...). Have managed to create a great atmosphere and fellow students have responded very well. Good environment with good people, not just one more note to put on your resume. You feel you've wasted your time, we took a step towards improvement.
Thank you all.
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